SpongeBob SquarePants dons his denim!

For the second year running world-famous SpongeBob SquarePants is the official character ambassador for Jeans for Genes Day! SpongeBob, along with Patrick Star, Sandy Cheeks, Mr Krabs, Gary the Snail and Plankton are all donning their denims in aid of Jeans for Genes Day.

SB_5SB_GARY1 SB_PAT3SB_S3MK_3  Pktn_DENIM-01

To celebrate our partnership, we’ve created character key rings featuring SpongeBob, Patrick, Gary and Sandy in their jeans. These are available from our website on a sale-or-return basis to sell at your school or workplace.

spong bob_CDU visualsbacking card

Plus your school could be in with a chance of winning tonnes of amazing prizes just by telling us your best SpongeBob joke! To enter simply email your joke to spongebob@jeansforgenesday.org. by 16th October 2015.

Prizes include:

  • SpongeBob SquarePants 3-piece drum kit
  • SpongeBob SquarePants Ukulele x3
  • SpongeBob SquarePants 2-wheel scooter x2

Spongebob flyer side 1 SpongeBob flyer side 2

Read about our partnership with SpongeBob SquarePants here.

Sign up for Jeans for Genes Day on Friday 18th September and help us to transform the lives of children with genetic disorders in the UK.

Introducing our Celebrity Supporters for 2015

This year we are celebrating 20 years of Jeans for Genes Day and we are joined by a whole host of your favourite celebrities, from actors and singers to athletes and chefs, and they are all asking you to do something extraordinary in your jeans on Friday 18th September.Russell Howard in Jeans for Genes white campaign t-shirtRussell Howard

Amanda Holden in Jeans for Genes white campaign t-shirt final (online use only) Amanda HoldenLucy Watson in double denim and Jeans for Genes denim bag Lucy WatsonLouise Thompson in Jeans for Genes white campaign t-shirt Louise ThompsonLouis Smith in Jeans for Genes Day campaign t-shirt Louis SmithKimberley Garner in black Jeans for Genes t-shirt Kimberley GarnerKatie Price in Jeans for Genes white campaign t-shirt Katie PriceKate Moss in Jeans for Genes fashion t-shirt low res (do not send high res image) Kate MossKate Garraway modelling Jeans for Genes campaign t-shirt and denim bag Kate GarrawayJack Binstead in Jeans for Genes white campaign t-shirt and denim shirt Jack BinsteadGemma Sheppard in Jeans for Genes white campaign t-shirt Gemma SheppardEmma Bunton in Jeans for Genes fashion t-shirt Emma BuntonDani Dyer in Jeans for Genes black fashion t-shirt Dani DyerColeen Rooney in Jeans for Genes white campaign t-shirt Coleen RooneyCaroline Quentin modelling Jeans for Genes denim bagCaroline QuentinBillie Faiers in Jeans for Genes white campaign t-shirt (full lenght) Billie FaiersBen Hanlin in Jeans for Genes white campaign t-shirt Ben HanlinAngela Scanlon in black Jeans for Genes fashion t-shirtAngela ScanlonMark Hix, chef in Jeans for Genes white campaign t-shirt Mark HixMel C in Jeans for Genes Day fashion t-shirt Mel CNatasha Kaplinsky in Jeans for Genes black fashion t-shirt Natasha KaplinskyNicola Roberts in Jeans for Genes fashion t-shirt Nicola RobertsOlly Murs in Jeans for Genes white campaign t-shirt Olly MursRicky Martin in double denim for Jeans for Genes Ricky MartinSam Faiers in Jeans for Genes white campaign t-shirt (full lenght) Sam FaiersSara Cox in Jeans for Genes black fashion t-shirt Sara CoxSimon Reeve in Jeans for Genes Day campaign t-shirt Simon ReeveTallia Storm modelling denim jumpsuit and Jeans for Genes denim bag Tallia StormTheo Paphitis in double denim for Jeans for Genes Theo PaphitisTiffany Watson in Jeans for Genes black fashion t-shirtTiffany Watson

So why not join them and thousands of others in your jeans on Friday 18th September and help us raise vital funds to provide support and care services to children with genetic disorders across the UK.

Sign up for your free fundraising pack now!

Top school supporters honoured with Gene Hero Award

This year we are celebrating 20 years of Jeans for Genes Day, and to mark the occasion we are honouring some of our longest-standing and top donors of the past 20 years!

Six schools in the UK have been awarded Denim Donor status to honour their remarkable fundraising efforts:

Calday Grange (3)

Calday Grange Grammar School in Wirral who have donated over £25,500

GSAL

The Grammar School at Leeds who have donated over £16,800

Essendene Lodge

Essendene Lodge School who have taken part for an incredible 19 years

Cairnshill

Cairnshill Primary School in Belfast who have donated over £8,000

Imberhorne

Imberhorne School in East Grinstead who have donated over £19,900

Ravensbourne

Ravensbourne & Havering School who have taken part for the past 19 years

Each school will be offered a guest assembly speaker to give a special praise of thanks to the children and staff, and explain just how fundamental their involvement has been to us. A special Gene Hero certificate has also been awarded to each school to celebrate their incredible support and continual dedication to Jeans for Genes Day over the last 20 years. The support of schools like these has been invaluable to our fundraising efforts, helping us to raise over £40 million since the first Jeans for Genes Day.

Gene Hero Certificate

We are so grateful to each and every one of you who has supported Jeans for Genes Day over the last 20 years, but we still need your help to transform the lives of children with genetic disorders in the UK. So sign up today and do something extraordinary in jeans on Friday 18th September to celebrate 20 years of Jeans for Genes Day!

Get your free fundraising kit now at jeansforgenesday.org/signup!

Jenners for Genes!

Jeans for Genes Day is celebrating our 20th year of fundraising for children with genetic disorders this year, and to kick off our campaign we held a launch party at iconic Edinburgh store, Jenners, on Princes Street.

JennersforGenes 3 (3)Denim hof

Working in partnership with Jenners, a House of Fraser store, we planned and prepped the party to a tee to launch our new limited edition fashion t-shirt exclusively in-store on 9th July. #JennersforGenes

photos: www.clarkjamesdigital.com

To help turn the event in to a real party special guests X-Factor’s Nicholas McDonald and Scottish singing sensation Tallia Storm were in attendance, giving speeches, live performances and taking photos with guests. The pair even posed in the Jenners shop window to the delight of their fans.

photos: www.clarkjamesdigital.com

photos: www.clarkjamesdigital.com

photos: www.clarkjamesdigital.com

photos: www.clarkjamesdigital.com

photos: www.clarkjamesdigital.com

Also at the event were Scottish fashion bloggers Betty and Bee, amongst others, who had a brilliant time posing on the catwalk and in the photobooth. Plus, the tasty gin cocktails provided by Caorunn Gin went down a storm!

photos: www.clarkjamesdigital.com

photos: www.clarkjamesdigital.com

photos: www.clarkjamesdigital.com

The night was a huge success raising the profile of Jeans for Genes Day, promoting our limited edition fashion t-shirt and launching our partnership with Jenners.

photos: www.clarkjamesdigital.com

Jenners will be supporting Jeans for Genes Day 2015 through sales promotions and selling our exclusive merchandise to raise vital funds for children with genetic disorders in the UK.

To see all the photos from the night check out our Facebook Page.

You can get your own Jeans for Genes Day t-shirt, as modelled by Tallia Storm and Kate Moss, from jeansforgenesday.org/shop for just £20 with all proceeds coming directly to Jeans for Genes.

Guest Blog: A Father’s Day Message from Martin Winter

Olivia Winter was born on the 10th August 2010 and like most fathers, I remember trying to stem the tears of joy at her arrival. My wife (Sarah) and I had been waiting for this momentous occasion for a very long time.

Fathers day blog 1

At six weeks of age, primarily due to faltering weight and a pale complexion, Olivia was diagnosed with Diamond Blackfan Anaemia (DBA).

DBA is a failure of the bone marrow to produce red blood cells required to send oxygen around the body. Olivia had her first blood transfusion at six weeks of age and as she approaches the grand old age of 5, she has now had in excess of 60 transfusions following a failed steroid trial at 18 months.

With Father’s Day fast approaching, what better time to reflect on what being a father means, particularly to a child with a genetic disorder. I have found the experience challenging, motivating and felt totally helpless at times, however, I have realised we are the fortunate ones; there are many who suffer considerably more and for that, I am truly thankful.

father's day blog 2

As a father, I often hope her condition will miraculously disappear but I remain a realist. To help me come to terms with her condition, I often asked myself the following:

  1. Can we cure Olivia?
  2. Can I take her place to avoid the endless needles and monitoring?
  3. What can I do to make a difference to her condition and the DBA community?
  4. How can we make Olivia’s childhood as ‘normal’ as possible?
  5. How can we promote blood drives/donations?

For the past 2 years, I have been a committee member for DBA UK, a charity providing support, hope and research to those affected by Diamond Blackfan Anaemia in the UK. The charity continues to provide significant support and advice to my family and as a fundraising co-ordinator and trustee, I have an opportunity to share my experiences and raise funds for vital research into finding a cure. We continue to live in hope!fathers day blog 4

Olivia continues to amaze me with her courageousness, determination and personality and as parents we are truly proud of her. If there were 2 things I could change about her, it would be to a) Cure her of DBA and; b) Stop her singing Let it Go from Frozen every 5 minutes!

Let’s raise a toast to all the fathers on this special day, especially those caring for a child with a genetic disorder.

It’s a celebration honouring fatherhood, paternal bonds and the influence of fathers in society. Keep up the good work!fathers day blog 3

What Is A Dad?

A dad is someone who

wants to catch you before you fall

but instead picks you up,

brushes you off,

and lets you try again.

A dad is someone who

wants to keep you from making mistakes

but instead lets you find your own way,

even though his heart breaks in silence

when you get hurt.

A dad is someone who

holds you when you cry,

scolds you when you break the rules,

shines with pride when you succeed,

and has faith in you even when you fail…

Sign up to Jeans for Genes Day on Friday 18th September 2015 to help us continue providing vital care and support services to children like Olivia. jeansforgenesday.org/signup

Meet Elle, our t-shirt design competition winner

Once again Jeans for Genes have partnered with the Edinburgh College of Art for our annual t-shirt design competition. The students were tasked with designing a fashion illustration which clearly represents Jeans for Genes, whilst having mass appeal to our fashionable supporters. All the designs were then submitted to our panel of fashion experts before a winning entry was picked. The designer of that winning entry was 20-year-old Elle McKee. 

image

Elle McKee

What made you choose to go into design and illustration?

 I just love drawing. I’ve been scribbling since I was a child and today it’s my relaxation as much as my work. 

Had you heard of Jeans for Genes before the competition?

Yes, we celebrated jeans for genes day every year at school. We were allowed to wear denim anyway so we did fancy dress and we really committed to our costume creating!

Elle McKee's school J4G Day

 Elle’s school taking part in a fancy-dress Jeans for Genes Day

How did you feel about entering the t-shirt design competition?

I was very inspired entering the competition. The brief was really open meaning I had a lot of freedom to experiment and come up with something that was also in keeping with my own style of work.

What was the inspiration behind your design?

I got thinking about how we show off our jeans and I came up with the coat hanger idea. I was impressed by the confidence the charity has, it encourages people to have pride in their genes and their jeans and that was something I was really inspired by.

Jeans for Genes limited edition fashion t-shirt

Elle’s winning design

What are the benefits of winning the competition for you?

Winning any competition is a great way of getting your work seen but it’s even more gratifying when it is helping such an important cause. Plus I get to see celebrities wearing my design, which will be really surreal.

Who would you most like to see wearing the t-shirt?

I know Keith Lemon is a supporter of the charity and I think he would look ‘bang tidy’ in a t-shirt. If not, maybe he could persuade his mate Fearne Cotton to wear one. I love her style.

Elle McKee in Fashion tee (white background)

Elle modelling her winning design

Any final thoughts?

I am absolutely thrilled to be picked and I’m really excited to be part of raising money and awareness for Jeans for Genes, it’s such a wonderful charity. I am very honoured!

The Jeans for Genes limited edition fashion t-shirt is  set to be modelled by a bank of high  profile celebrities including Lucy Watson, Tallia Storm, Coleen Rooney, Louise Thompson and the one and only Kate Moss!

Get yours before they’re gone at www.jeansforgenes.org/shop